Xinruida, Hisense, and Seoul Semiconductor jointly build a laboratory to develop Mini LED, etc.

Release time:2023-11-15  browse:854

Recently, Xinruida stated on the interactive platform that in order to promote the advancement of advanced display and optical technologies in the new display industry, including MiniLED, the company recently signed an agreement with Hisense Vision and Seoul Semiconductor to build a joint laboratory.


As well-known companies in the fields of LED modules, LED devices, and TVs, the three companies have actively deployed MiniLED technology in recent years, and related products have entered the mass production and shipping stage. With the official conclusion of this cooperation, the three parties are expected to jointly further improve the performance of Mini LED and continue to make breakthroughs in the research and development of Micro LED and other display technologies.

Information shows that Xinruida is mainly engaged in LED display light sources and modules. Xinruida’s new display terminal products currently include direct display products based on MiniLED technology, such as small-pitch display modules, all-in-one machines of various sizes, and vehicle-mounted display terminals.

Driven by the Mini LED module business, Xinruida's performance has grown rapidly this year. In the first three quarters, Xinruida achieved revenue of 1.013 billion yuan, a year-on-year increase of 43.72%; net profit attributable to the parent company was 135 million yuan, a year-on-year increase of 58.47%.

As a TV company, Hisense Vision has continued to release MiniLED backlight TVs in recent years, increasing the penetration of MiniLED technology into the TV market. In order to increase its control and layout of the Mini/Micro LED supply chain, Hisense Video continues to increase its investment in LED chip company Qianzhao Optoelectronics, and in January this year officially obtained control of Qianzhao Optoelectronics and became its controlling shareholder.

As an optical semiconductor company, Seoul Semiconductor specializes in backlight applications for IT products (TVs, monitors, notebooks, mobile phones, flashlights), automotive and lighting applications, as well as other applications such as ultraviolet, laser diodes, VCSELs. Currently, Seoul Semiconductor has launched MiniLED backlight technology products, which can be used in automobiles, displays and other fields. MiniLED backlight products have entered the supply chain of well-known companies such as Samsung.

On Micro LED, Seoul Semiconductor released the WICOP Pixel product, which is the world's first RGB vertically stacked full-color single-chip technology product. This technology enables RGB LEDs to emit light like a single pixel, and the display effect is better than traditional devices.